IPDC Finance PLC. has launched “Play with IPDC” for FIFA World Cup 2026, a nationwide digital engagement campaign designed to unite football fans through an interactive prediction platform during the FIFA World Cup 2026, a press release said.

Running from June 12 to July 20, 2026, the campaign aims to leverage the excitement surrounding the world’s biggest football tournament by offering participants an opportunity to predict match outcomes, earn points, compete on a live leaderboard and win attractive prizes. The initiative is available through the dedicated campaign platform, playwithipdc.ipdc.com.

Football remains one of the most passionately followed sports in Bangladesh, with millions of fans actively engaging in discussions and predictions throughout major international tournaments. Building on this enthusiasm, IPDC has introduced a gamified digital experience that allows participants to showcase their football knowledge while connecting with a vibrant community of fans across the country.

Under the campaign, participants can register on the microsite and submit predictions before each match. Points will be awarded for accurately predicting match results, exact scores, goal differences, player performances, first goalscorers, clean sheets, knockout-stage outcomes and the eventual tournament champion. A real-time leaderboard will track participants’ standings throughout the competition.

To make the experience even more rewarding, IPDC has announced a range of prizes for top performers. The champion will receive an iPhone 17 Pro Max, while the first and second runners-up will win an EV bike and an Android smartphone respectively. In addition, weekly winners will receive official football jerseys and exclusive fan merchandise. As a special incentive, the first 500 registered participants will enjoy complimentary access to OTT Platform.

Speaking about the campaign, Rizwan Dawood Shams, Managing Director of IPDC Finance PLC., said, “Football has a unique ability to unite people across communities and generations. Through ‘Play With IPDC,’ we aim to create an engaging digital platform where fans can celebrate their passion for the game while enjoying an exciting and rewarding experience. This initiative reflects our commitment to connecting with customers through innovative and meaningful engagement.”

The campaign forms part of IPDC’s broader efforts to enhance customer engagement through digital innovation and lifestyle-focused initiatives. By combining sports, technology and gamification, IPDC seeks to strengthen brand affinity, increase digital participation and create memorable experiences for football enthusiasts nationwide.

For registration and participation, football fans can visit playwithipdc.ipdc.com.