Haier Bangladesh Limited has reached a major market milestone by officially launching its brand-new premium Tigris Water Heater Series and introducing Haier’s first-ever microwave oven lineup in Bangladesh at the Haier Gulshan Flagship Store. The dual-product launch further enriches Haier’s local product portfolio, marks a key step in its localized strategic expansion, and brings safer, smarter, and more convenient home solutions for Bangladeshi households, a press release said.

The newly launched Tigris Series Water Heaters adopts Haier’s mature “Shockproof Water Heater. Safe as Unplugged.” technology and high-performance Super Titanium Enamel Tank for stable heating and long-term durability. The series includes premium golden-finish 35L and 45L horizontal models, as well as an innovative 30L vertical model featuring the exclusive “No Hanging, No Drilling” design. It eliminates complicated wall installation, offering flexible placement and greater convenience for modern households.

In a breakthrough, Haier debuts three new microwave oven models to cover diverse local cooking demands: a 20L Solo, a 23L Grill, and a multi-functional 30L Convection model. The flagship 30L version integrates microwave, grill, convection, and air-fry functions, delivering all-in-one cooking efficiency and meeting the rising demand for healthy and versatile modern kitchen appliances.

With this launch, Haier Bangladesh further strengthens its full-category market layout. Moving forward, Haier will continue to integrate global innovative technology with localized insights, launch more user-oriented premium products, and deliver reliable after-sales services to empower a better smart living experience for every Bangladeshi family.