Comfystyle, the fashion and lifestyle brand of Purbani Group, has opened its first flagship outlet at Banani 11, marking a significant step in its transition from online retail to a dedicated physical retail presence, a press release said.

Backed by Purbani Group’s 53 years of experience in the textile and apparel industry, Comfystyle offers contemporary clothing that combines style, comfort and quality. Launched three and a half years ago, the brand has built its presence through online retail and Unimart. The new outlet marks the beginning of an expansion drive across Bangladesh, with plans to explore international markets in the future.

The opening ceremony was attended by Mr. Abdul Hai Sarker, Chairman of Purbani Group; Mr. Shafiqul Islam Sarker Sohel, Managing Director; Ms. Sharmin Hai, Founder of Comfystyle and Director of Purbani Group; Zakaria H. Sarker Farhan, Director; distinguished guests and company representatives. 

The distinguished business leaders in attendance included A. K. Azad, chairman of Ha-Meem Group; Tapan Chowdhury, Managing Director of Square Pharmaceuticals; Faria Hossain, chairman of Akij Resources; Sheikh Jasim Uddin, Managing Director of Akij Resources; along with several other prominent business leaders. 

Speaking at the ceremony, Mr. Abdul Hai Sarker said, “The opening of our first Comfystyle outlet is an important milestone for the brand and Purbani Group. Our vision is to build a fashion and lifestyle brand that brings together quality, comfort and contemporary design while delivering a meaningful customer experience. We look forward to expanding our presence across Bangladesh and eventually reaching international markets.”

Comfystyle founder Ms. Sharmin Hai said the new outlet reflects Comfystyle’s commitment to expanding its retail footprint and bringing its collections closer to customers. Leveraging Purbani Group’s industry expertise, the brand aims to establish itself as a contemporary Bangladeshi fashion and lifestyle name with ambitions beyond the domestic market and expected quality.