Recently Interspeed Activation Ltd has entered a partnership with Malaysian sports arena management company Lavis Sdn Bhd to explore the development of a modern, world-class sports arena concept in Bangladesh, a press release said.

The partnership is aligned with Bangladesh’s government’s vision to strengthen sports facilities and create better infrastructure for athletes and the wider sporting community.

Under the agreement, Interspeed and Lavis will work together to develop a concept for a multi-purpose sports arena for the Bangladesh Football Federation and the Ministry of Sports. The proposed facility is expected to support football as well as other sporting activities and events.

The signing was attended by Mr. Adnan Karim, Director of Interspeed Activation Ltd, and Datuk Jack Koh of Lavis Sdn Bhd.

Speaking on the occasion, Mr. Karim said “This agreement marks an important step toward strengthening the country’s sporting infrastructure. Together with Lavis, we look forward to developing a facility that can serve athletes, sports federations and the wider sporting community for years to come.”

The concept development will explore the requirements for a modern, multi-purpose arena that can support sports development while also providing a suitable venue for major sporting events and activities.

Operating since 1968, Interspeed Activation Ltd is one of the pioneering advertising and marketing agencies in Bangladesh. The company works across brand activation, sports partnerships and integrated marketing programmes, serving clients across telecommunications, aviation, FMCG and other sectors.